this is the way we wrap our gifts, Dennison, 1956

Collection Type

  • Ephemera

Date

1956

Location Note

ephemera / product catlogues / Art and craft supplies

GUSN

GUSN-393387

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Description

This full-color instruction book with photographs and diagrams shows various creative ideas for wrapping gifts. The instructions shows how paper, ribbons, seals, tags, wires, tape and other crafting materials made by the Dennison Company can be used to create unique wrappings for gifts.

Details

Descriptive Terms

trade catalogs
gift wrap
color printing
manufacturing
advertising
holidays
trade catalogs

Physical Descrption

full color glossy catalog, 6 x 12 inches, 23 pages

Collection Code

EP001

Collection Name

Ephemera collection

Date of Acquisition

2005

Reference Code

EP001.12.003.001.042

Acqusition Type

Gift

Credit Line

Gift of Lorna Carter, 2005

Places

Framingham (Middlesex county, Massachusetts)

Record Details

Originator

Dennison Manufacturing Company

Material Type

trade catalogs

Other Organizations

Dennison Manufacturing Company

Description Level

Item

Location Note

ephemera / product catlogues / Art and craft supplies

Historical/Biographical Note

Historical/Biographical Note

The Dennison family business began in 1844 in Brunswick, Maine, they crafted jewelry boxes before shifting to paper tags, labels, and crepe paper.

The Dennison Manufacturing Company became a legendary paper products giant and relocated its headquarters to a sprawling complex in Framingham, MA in 1897. For nearly a century, it was the town's largest employer, earning Framingham the nickname "Tag Town".

Dennison was also a pioneer of progressive labor practices, implementing on-site healthcare, kindergartens, and profit-sharing programs well before they became standard.

In 1990, Dennison merged with Avery International Corporation to become Avery Dennison.

Sources


Framingham History Center. (2018, November 7) HISTORICAL NOTE: Dennison Mfg. Co. FINDING AID.framinghamhistory.org/historical-note-2/

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