Advertising procedure.

Collection Type

  • Books and periodicals

GUSN

GUSN-148489

Description

xviii, 775 p. illus. 24 cm.

Details

Descriptive Terms

Advertising.

Originator

Kleppner, Otto, 1899-

Publication

New York, Prentice-Hall

Description

xviii, 775 p. illus. 24 cm.

Notes

Bibliography: p. 709-718.
Gift of Loma Condon, 1991.

Call Number

Stacks HF5823.K45 1950

Edition

4th ed.